 
            Run Safe, Even After Dark

Nighttime runs bring that special kind of freedom: fewer cars, cooler air, city lights—and your own path just ahead of you. But when the sun goes down, so does your visibility, and the risk spikes in ways many runners don’t expect.
The Risk Is Real
- 76% of pedestrian fatalities in the U.S. happen during darkness or low-light conditions (Source: highways.dot.gov).
- In 2023 alone, 74% of pedestrian deaths occurred in dark conditions (Source: injuryfacts.nsc.org).
- Low illumination significantly increases driver stopping distances and reduces reaction time (Source: pmc.ncbi.nlm.nih.gov).
- Safety isn’t just about traffic—many women runners report feeling unsafe at night, often due to darkness and lack of visibility (Source: news.adidas.com).
Bottom line: Running when it’s dark isn’t just about better quiet roads—it’s about needing gear that shows up when you do.
Visibility Isn’t Optional — It’s Essential
Here are the dangers of compromising on visibility:
- Drivers can’t see you fast enough. Even on lit roads, visibility is poor.
- Dark clothing plus dark surroundings equals danger. Many near-miss incidents happen simply because runners blend in with their environment.
- Feeling safe matters too. Visibility gear doesn’t just protect you—it helps you focus on your run instead of worrying about what’s behind you.
Why the Colorway LED Running Belt Matters
Night running isn’t just about the miles — it’s about feeling safe, confident, and free when the world quiets down. That’s where the Colorway LED Running Belt makes a real difference.

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Because cars don’t always see you first.
 Over 70% of pedestrian fatalities happen after dark. Being visible isn’t optional — it’s essential. The bright LEDs make sure drivers notice you before it’s too late. (Source: National Highway Traffic Safety Administration, 2023)
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Because your phone flashlight isn’t enough.
 Clip-on lights and phones bounce, fade, and point the wrong way. The Colorway Belt wraps visibility around your entire body — steady, balanced, and impossible to miss.
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Because safety should never feel uncomfortable.
 Heavy vests and headlamps weigh you down. This belt is soft, lightweight, and moves with you, so you can forget it’s there — but everyone else can’t.
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Because your run shouldn’t stop when the sun sets.
 Whether it’s a late-night stress run or an early morning start, your gear should work on your schedule. This belt helps you run anytime, anywhere, without worry.
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Because confidence changes your run.
 When you know you’re visible, you run differently — more relaxed, more focused, more free. That’s what this belt gives you.
Your Next Night Run? Make It Safer.
Every early-morning loop and late-evening jog should be intentional. Wearing gear that reflects how serious you are about your run—and your safety—changes everything.
Join the night runners who refuse to fade into the shadows and demand visibility every step of the way.
Shop now: www.colorwaybelt.com
References
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U.S. DOT “Nighttime Visibility for Safety.” (fhwa.dot.gov) 
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“Nighttime Pedestrian Fatalities: A Comprehensive Examination.” (sciencedirect.com) 
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adidas “92% of Women Are Concerned for Their Safety When Running.” (news.adidas.com) 
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Triathlon Magazine Canada – “Surviving the Hazards of Night Running.” (triathlonmagazine.ca) 
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AAA Foundation – “Dark City Roads Deadliest for Pedestrians at Night.” (newsroom.aaa.com) 
Stay seen. Stay safe. Run bold.
